Monday, February 23, 2009

SPIN: A Potent Weapon


In our time, spin thrives in an age where most people get their information from television, radio and newspapers.

The internet has changed the world. It provides an opportunity to look at events from a different angle. But then again, we all have views of our own, whether or not they have been formed by the media. And so, we choose the websites we visit according to our views, limiting our horizons as we do so.

Spin is not a tool of psychological warfare. Rather, spin is an integral part of human nature, because a human brain is built to receive, process and project information, and that is why most thoughts are true but every spoken word is a lie.

But the natural character of spin doesn't cancel the fact that when someone wants the public to think in a certain way about a certain event, and that someone has enough money, power and influence, the natural effect of spin can be multiplied to become a potent weapon. And it can be a most destructive one, capable of killing the truth, of changing the way events are recorded and go down in history. SEE Spin-a-War...

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